Introducing FluentCart: The Complete e-Commerce Solution for WordPress

Selling online should be easy, but for most WordPress users, unfortunately, it isn’t. Every day, you need to manage plugins, deal with slow checkouts, and set up. 

That’s where FluentCart steps in. It’s built by the team behind FluentCRM, Fluent Forms, Ninja Tables, and so on. FluentCart eliminates complexity and promises a faster and smoother online store management experience.

Digital products? Physical goods? Subscriptions? FluentCart can handle them all with speed and style. It focuses on performance, speed, and flexibility, and keeps everything neatly within WordPress without any data lock-ins or transaction fees. 

In this review, we’ll take a closer look at what FluentCart offers, how it performs, and why it could be the next big thing for WordPress store owners.

Grab a coffee and let’s start!

The Team Behind FluentCart

Before we dive into FluentCart, let’s take a moment to share who we are and what we stand for. WPManageNinja is currently a name trusted by 1+ million businesses worldwide. For nearly a decade, we’ve been on a mission to make WordPress more powerful, accessible, and fun to work with.

We started by solving everyday business problems inside WordPress. Over the years, that journey led to products you might already know and love. Here are some of them:

• FluentForms – the fastest-growing form builder on WordPress
• FluentCRM – the go-to solution for self-hosted email marketing
• FluentSupport – modern helpdesk solution for customer support
• FluentBooking – ultimate appointment booking tool for WordPress
• FluentBoards – project management solution for WordPress
• Ninja Tables – ultimate table builder for WordPress

We built these tools with one goal in mind: to give WordPress users the freedom to manage their entire business under one roof.

And now, with FluentCart, we’re adding a missing link.

What Makes FluentCart Special

If you know WPManageNinja, then you know that we don’t want to create just another eCommerce plugin. We wanted to build something that truly changes the way people sell online. 

Our goal is clear: Make eCommerce fast, simple, and scalable for every WordPress user.

“eCommerce needs to be simpler than bloatware with a hundred extensions. We wanted to build something fast, lightweight, and intuitive. FluentCart is exactly what.”

-Shahjahan Jewel, CEO of WPManageNinja

Here’s what makes FluentCart special:

• Speed-First Architecture: We’ve developed FluentCart for performance from day one. It’s lightweight, optimized for real-world stores, and loads faster than many market leaders. It has 3x faster order processing than market leaders.
  
• Scalability: You might be a solopreneur selling digital products or someone who owns and runs a large store with thousands of orders. Relax! FluentCart can handle them all without slowing your site.
  
• Super Smart: We focused on what really matters. You don’t need to worry about unnecessary features anymore. You get what you want.
  
• Developer-Friendly Structure: FluentCart gives developers full flexibility to customize and build. The developers will get a clean codebase, REST APIs, webhooks, and headless commerce support.
  
• Fluent Ecosystem: Currently, FluentCart integrates with FluentCRM and FluentAffiliate. We’ll add more fluent products in the coming days so that you can manage your entire business within one ecosystem.

FluentCart vs The Rest

There are many eCommerce plugins out there, but not all make your job easy. We checked how FluentCart performs next to WooCommerce, Shopify, SureCart, and Easy Digital Downloads (EDD).

Here’s what we found:

Feature	FluentCart	WooCommerce	Shopify	SureCart	EDD
Ease of Use	Very easy to use	Hard to use	Simple but not flexible	Easy and clean	Complicated
Customization	Easy and flexible	Many options but confusing	Depends on themes and apps	Flexible	Few options
Payment Options	Works with top and custom payment gateways	Needs extra plugins	Many options, setup takes time	Works with many gateways	Several gateways
Reports & Insights	Clear and detailed reports	Needs extra plugins	Built-in reports	Limited data	Only basic reports
Notifications	Simple and well-arranged	Many options	A bit tricky	Works well	Hard to manage
Recurring Payments	Simple to set up	Needs extra plugins	Possible with apps	Built-in	Not in free plan
Affiliate System	Comes with FluentAffiliate	Needs add-ons	Third-party app needed	Limited support	Needs add-ons
Tax Settings	Available	Available	Available	Available	Available
Headless Store Setup	Ready to use	Hard to configure	Limited use	Available	Not available
Data Migration	Currently not available	Manual process	Few options	Available	Manual setup

The Anatomy of FluentCart Features

FluentCart brings a refreshing way to handle e-commerce on WordPress. It combines all the essential features you need to build, run, and grow a store without making things complicated. It gives store owners complete control with a simple workflow.

Store Management

Getting started with FluentCart is simple. You can set up your shop, manage products, and monitor everything from one clean dashboard. You can handle the daily operations of your online store without needing extra tools. 

Highlights:

• Manage all store activities from an easy dashboard
• Set up your store name, logo, and business details
• Store large files safely with cloud storage
• Sell globally with any currency
• Send instant email updates for store actions
• Customize invoice 
• Connect AWS S3 for secure digital file delivery
• Add team members and control access by roles

Product Handling

FluentCart makes product management super simple. It helps you organize and track the sale of your physical items or digital downloads.

Highlights:

• Smart inventory management for better stock control
• Sell both physical and digital items
• Create subscriptions or flexible payment terms
• Keep your store organized with custom categories
• Auto out-of-stock flag for unavailable items
• SEO-friendly product URLs
• Offer payment plans to boost sales

Customer Management

You can see who your customers are and what they buy. You can group, track, and manage your audience to build better relationships.

Highlights:

• Track customers and their purchase history
• Create customer groups and segments
• Check customer lifetime value
• Add or edit customer details manually
• Simple customer registration process

Orders and Deliveries

FluentCart keeps order management easy for both digital and physical stores. You can track orders, process refunds, and manage licenses from one place. 

Highlights:

• View and manage all order statuses
• Create and manage invoices
• Handle different shipment types and rates
• Manage refunds and product returns
• End memberships or service plans as needed
• Automatically generate license keys

Licenses and Subscriptions

FluentCart helps you handle digital licenses and subscription sales without any hassle. You’ll get built-in activation, renewal, and expiration controls.

Highlights:

• Sell subscriptions or recurring services
• Track license status and details
• Send automated alerts for renewals or expirations
• Generate licenses instantly
• Cancel expired subscriptions automatically
• Offer both simple and advanced subscription plans

Checkout & Payments

FluentCart makes checkout fast and flexible so customers can pay however they like. The process is smooth and helps reduce drop-offs during payment.

Highlights:

• Option for Cash on Delivery
• Add your own payment gateway if needed
• Custom receipt templates
• Send payment links by email
• Use conditional order bump offers
• Currently supports  Stripe, PayPal, and Paddle

Design and Customization

FluentCart gives you full control over how your store looks and feels. You can customize layouts, product displays, call-to-action buttons, etc. 

Highlights:

• Gutenberg blocks for product cards
• Adjustable product grid and layout options
• Search and filter options for products
• Consistent design theme for all pages
• Mobile-friendly and responsive design

Tax & Compliance

No matter what the size of your store is, FluentCart makes tax management simple and accurate. You can set up tax rules for different countries, states, or products and stay compliant without doing complex manual work. You can manage both local and international tax systems from one place.

Highlights:

• Configure global tax rules for your entire store
• Create custom tax classes for products like standard, reduced, or tax-free
• Set specific tax rates for countries, states, or provinces
• Support for international VAT and regional tax laws
• Enable compound taxes and shipping tax overrides
• Apply taxes automatically at checkout
• Keep your pricing and invoices accurate for every region

Analytics & Reporting

FluentCart comes with powerful built-in analytics that give you a clear picture of your sales, customer activity, and overall store performance.

Highlights:

• Get an overview of sales and performance
• Track revenue, subscriptions, and licenses
• Compare new vs returning customers
• Check order heatmaps and product rankings
• Review refund and return data
• Analyze customer behavior and acquisition

Industry Experts on FluentCart

The announcement of the arrival of FluentCart has created a massive buzz in the WordPress arena, and industry experts are showing immense attention to FluentCart. They have shared their first impression on FluentCart, and it has been full of surprise, excitement, and high hopes.

Sell Smarter, Not Harder with FluentCart

Running an online store shouldn’t be complicated, and that’s exactly what FluentCart believes. It brings together all the essential eCommerce features in one simple, flexible, and high-performing plugin.

You can set up your store, manage products, use analytics, and beyond to make sure everything works the way it should. 

FluentCart isn’t trying to compete; it’s here to prove how easy and smooth a WordPress eCommerce experience can be. Physical goods, digital products, or subscriptions, FluentCart gives you full control with less effort.